Joy City Industries Limited is a private incorporation registered in Hong Kong specialising in making high quality premier die-cast metal replica collectables and toys. Our goal is to develop the highest quality product at the greatest value to the customer who demands high-detailed collectables and toys.

Our Automax brand offers a variety of authentic die-cast replicas of BMW, TOYOTA, AUDI, VOLKSWAGEN, MAN, Scania, Porsche, KTM, SUZUKI and Lindner trademark products. The scales are ranging from 1:12, 1:16, 1:27, 1:32,1:40, 1:43, 1:50, 1:60 to1:72. In development are replicas under license of premium car, motorcyle, emergency , construction, engineering, agricultural tractor, military, aviation and nautical collections and toy kits.

Our Playset brand offers a variety of die-cast model toys and gifts available for custom imprinting with your company logo and colors that can be used for premiums, sales incentives or retail sales.

Founded in January 1997, Joy City Industries Limited has proven itself as one of top manufacturer of die-cast industry. As an ICTI ( International Council of Toys Industry) certificated manufacturer, in together with 20,000 square meters of total work space and 1,200 well experienced engineers and employees we are capable to produce all range of die-cast model collectables and toys, all products are compatible with EN71 and ASTM-F963 standards.

Besides our standard items, we are welcome OEM projects. Our aim is to provide a one-stop service for our customers. The OEM project manager together with skilled engineers and technicians are well-trained in undertaking all kinds of complicated projects. We have successfully conducted many OEM projects for world class companies in Europe and United States.

Should you have any inquiry in relation to our OEM services or standard items, please do not hesitate to email us.

Looking forward to hearing from you soon.